Gzip disrupts users?

Over the years, whenever I’ve enabled gzip compression on my web
server I’ve seen website conversions drop. I just enabled compression
on nginx again and I noticed conversions drop again:

gzip on;
gzip_disable msie6;
gzip_types application/javascript text/css;

Any thoughts on this? Is there more config I should consider?

  • Grant

You could use online tools/crawlers to validate the content of your
pages.
If nothing is wrong, I suppose what you think you see might be an
observation bias.

You will need to define ‘conversions’. If it means, as I think, people
visit your website but buy less, that means they display some pages…
so
nothing wrong with your nginx I suppose.

There is nothing wrong with the configuration snippet you provided
anyway.

B. R.